Careers at Bed Palace Kenya

• JOB DESCRIPTION

  CONTENT CREATOR

  Company: Bed Palace Kenya
  Department: Marketing & Communications
  Position: Content Creator
  Employment Type: Full-Time
  Reports To: Marketing Manager
  Location: Nairobi, Kenya

  JOB PURPOSE

  The Content Creator will be responsible for planning, creating, editing, and publishing engaging digital content that showcases Bed Palace Kenya’s products, showrooms, services, promotions, and brand identity across social media and other digital platforms.

  The role requires a creative individual with strong video production, photography, editing, storytelling, and social media skills who can create content that increases brand awareness, engagement, customer enquiries, and sales.

  KEY RESPONSIBILITIES

  1. Content Creation

  • Create high-quality videos, reels, TikToks, photos, and other digital content.

  • Produce content showcasing beds, mattresses, sofas, dining sets, carpets, curtains, and other products.

  • Create content for product launches, promotions, campaigns, events, and showroom activities.

  • Develop creative concepts, scripts, storyboards, and content ideas.

  • Capture behind-the-scenes content from production, showrooms, deliveries, and customer experiences.

  2. Video Production & Editing

  • Shoot professional-quality short-form videos using cameras, smartphones, and appropriate equipment.

  • Edit videos for TikTok, Instagram Reels, Facebook, YouTube Shorts, and other platforms.

  • Add appropriate transitions, text, captions, music, voiceovers, and other editing elements.

  • Ensure content follows the company's visual identity and quality standards.

  • Produce different versions of content for different platforms.

  3. Social Media Content

  • Work with the marketing team to develop and maintain a consistent content calendar.

  • Identify and adapt relevant social media trends for the Bed Palace brand.

  • Assist in creating content designed to generate engagement, enquiries, website traffic, and sales.

  • Monitor content performance and provide ideas for improving reach and engagement.

  • Stay updated on changes in social media platforms, algorithms, trends, and content formats.

  4. On-Camera Content

  • Appear in videos where required.

  • Confidently present and explain products, offers, and services.

  • Conduct product demonstrations, showroom tours, customer interviews, and promotional videos.

  • Work with influencers and other content creators when required.

  5. Collaboration

  • Work closely with the Marketing, Sales, and Showroom teams.

  • Coordinate with management on campaigns, promotions, launches, and special events.

  • Assist with influencer and creator collaborations.

  • Ensure all published content accurately represents the brand and products.

  REQUIRED QUALIFICATIONS & SKILLS

  • Diploma or degree in Marketing, Communications, Digital Media, Journalism, Film Production, or a related field is an advantage.

  • Proven experience as a Content Creator, Videographer, Social Media Creator, or similar role.

  • Strong video shooting and editing skills.

  • Proficiency in CapCut, Adobe Premiere Pro, Canva, or similar editing software.

  • Strong understanding of TikTok, Instagram, Facebook, YouTube, and other social platforms.

  • Good photography and visual storytelling skills.

  • Excellent communication and presentation skills.

  • Creative and able to develop fresh content ideas.

  • Comfortable appearing on camera.

  • Good understanding of social media trends.

  • Strong attention to detail.

  • Ability to work independently and meet deadlines.

  EXPERIENCE

  At least 1–2 years of relevant experience in content creation, social media, video production, or digital marketing.

  Experience in retail, furniture, home décor, lifestyle, or e-commerce will be an added advantage.

  KEY PERFORMANCE INDICATORS

  • Quality and consistency of content produced.

  • Content output against the agreed content calendar.

  • Social media reach and engagement.

  • Growth in relevant social media audiences.

  • Customer enquiries generated through content.

  • Video views and retention.

  • Timely delivery of campaigns and promotional content.

  • Contribution of content to brand awareness and sales.

  CORE COMPETENCIES

  • Creativity

  • Video production

  • Photography

  • Storytelling

  • Social media management

  • Communication

  • Trend awareness

  • Attention to detail

  • Time management

  • Teamwork

  • Initiative and problem-solving